NYPress cover shoot: Behind-the-scenes with Frankie Rose

Cover outtake. Photo: Jackie Roman.

My latest art direction/styling project for New York Press is a cover shoot for musician Frankie Rose, formerly of Vivian Girls/Crystal Stilts, who currently fronts the band Frankie Rose and The Outs.

I had the opportunity to work with talented rock photographer Jackie Roman and after brainstorming, we decided on this theme: Mystery, occult, and magic, with late ’60s Russ Meyer/early ’70s “Witchcraft Today” paperback covers and altar imagery as inspiration.

Imagery from the photographer’s inspiration board.

The photo shoot turned out really well and we got some amazing images. Here is what we picked for the cover:

Photo: Jackie Roman.

Now this is where shit hits the fan; this photo caused quite a stir in the online community, particularly on the music blog, BrooklynVegan. First of all, I don’t care whether or not someone liked the concept or execution of the cover; everyone is entitled to their opinion. I personally stand behind the work though, and no one’s comments will change that.

However, this is where I found some of the reactions annoying: It’s really lame that some people felt the need to be immature, obnoxious, a hater, or worse, sexist in their comments. Not only that, but some of the commentary were based on inaccurate assumptions. For example, some people thought a man was in charge of this photo shoot. In answer to this comment from the post:

“fuck the guy who suggested she take her top off…”

Ahem… for the record, the art director (me) and the photographer (Jackie) are BOTH women. This was a creative collaboration between me, Jackie and Frankie, approved by all female parties involved. The goal was to create beautiful, compelling imagery of a woman who’s very confident and comfortable in her own skin and we achieved that.

Nudity is not a new thing (think Janis Joplin’s iconic nude portrait, among countless others). Yet, decades later, some people still freak out when a woman poses shirtless. Big fucking deal. Plus, have you heard?… Sexism is stupid.

There were some other juvenile comments which are not worth reposting here but to see my point, you can find it at http://www.brooklynvegan.com/archives/2010/08/frankie_rose_go.html. Sadly, it seems that Crystal Stilt Kyle Forester’s quote from the New York Press feature rings true:

The girl thing is weird because it’s good and bad,” says Crystal Stilt Kyle Forester, who used to play with Rose. “People love girls in bands but they want to write lewd shit about them on Brooklyn Vegan. It is weird that the indie rock world is supposed to be politically progressive, but in terms of gender politics, it’s sort of like Mad Men.”

This started out as a straightforward, behind-the-scenes post, but I felt compelled to speak out as the absurd comments unfolded. Regardless, I stand behind the decisions that I, Frankie and Jackie made. Frankie’s a strong, independent woman who’s not afraid to be herself and I can respect that. Now, back to my original intent: Here are outtakes and behind-the-scenes shots.

Unless noted, photos by Jackie Roman.

Experimental shots of Frankie with filters, different exposures and motion.

Me styling Frankie as Jackie sets up the shot. Photo: Danny Goldshtein.

Frankie blowing sage on the set.

Amazing prop styling by Masha Gvozdov, mashaart.carbonmade.com.

Danny assisting as Jackie clicks away. Photo: me.

Tarot card/dresser scene.

Love this shot of Frankie primping while Danny’s perched on the loft above, lighting the shot. Photo: me.

I’d like to thank my creative team for creating the magic that day:
Photos: Jackie Roman, jackieroman.com; photo assistant: Danny Goldshtein, danielgoldshtein.com; prop stylist: Masha Gvozdov, mashaart.carbonmade.com

Jewelry, courtesy of againstnaturenyc.com & Urban Outfitters.

Check out Frankie Rose and The Outs here.

Also, click here to read the New York Press article by Jamie Peck, “The Ballad of Frankie Rose.”

Lastly, if you haven’t seen it, interior photos from the print edition below.

  1. My tweet before reading the blog was on how “photogenic” she looked in the pics. I honestly didn’t give thought to it being particularly provocative but immediately saw the cover as being very natural and feminine. These extra photos are great and maybe the full-page with the candle is my favorite. The appeal of a woman isn’t crudely linked due to any given body part. I think the writer captured a lot of what makes this artist compelling in her looks – but you went deeper into discussions about being in bands, song-writing – so it is clearly more than about looks. Great work in my opinion by the publication and the photographer.

  2. John said:

    She is beautiful, great pictures…

  3. leeb said:

    fuck the hipsters, wen these shots are great.


  4. david said:

    It’s a great portrait. The skin showing is lovely, much better than the outtake one. In other words tastefully nude, not sure what people’s hang ups are about.

  5. Thanks for everyone’s comments and support! I agree; Frankie looks gorgeous and the photographer did a fantastic job.

  6. Kittra said:

    I love the halo of fresh flowers. Pre-Raphaelite Jackie.

  7. Wes said:

    Go Frankie!!!

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